OVERVIEW /

Tyler’s Taproom is a Triangle-area restaurant and beer staple. Recently it was recognized as one of the top 100 best beer bars in the nation. It’s not uncommon to find oneself there after work partaking in their seasonally updated draught list or grabbing dinner with friends or family.

TASK /

Gusto Design Co. was asked to “revive” their original logo and give it some character by making it more rustic. That character was brought into various advertising and branding projects for the restaurant including launching the brand for the Raleigh Rare Beerfest, now called the NC Rare Beerfest.

RESULTS /

Wildly successful with the restaurants and taprooms, Tyler’s is adding a craft distillery to downtown Durham and they continue to expand with new plans for the future. They sponsor various local endeavors and have become a regional go-to for food and drink.